NYMC Faculty Publications
Physician Exposure to Direct-to-Consumer Pharmaceutical Marketing: Potential for Creating Prescribing Bias
DOI
10.1016/j.amjmed.2016.12.023
Journal Title
American Journal of Medicine
First Page
247
Last Page
247
Document Type
Response or Comment
Publication Date
6-1-2017
Department
Pediatrics
Keywords
physicians, marketing, bias, prescriptions, prescribing bias, DTCA, drugs, increased drug costs, influence
Disciplines
Medicine and Health Sciences
Recommended Citation
Brown, J. L. (2017). Physician Exposure to Direct-to-Consumer Pharmaceutical Marketing: Potential for Creating Prescribing Bias. American Journal of Medicine, 130 (6), 247-247. https://doi.org/10.1016/j.amjmed.2016.12.023
Publisher's Statement
Originally published in The American Journal of Medicine, 130 (6), 247-247. The original material can be found here.
COinS
